Privacy Policy

Last updated: March 19, 2026

Forteo Consulting s.r.o. ("we," "us," or "our") operates the website befortunately.pics (the "Site"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website and use our change management consulting services.

We are committed to protecting your personal data and respecting your privacy in accordance with the General Data Protection Regulation (GDPR), Czech data protection laws, and other applicable regulations. Please read this policy carefully to understand our practices regarding your personal data.

1. Information We Collect

1.1 Personal Information You Provide

When you interact with our website or services, we may collect the following personal information:

  • Contact Information: First name, last name, email address, phone number, and company name when you complete our discovery call request form or contact us directly.
  • Communication Data: Content of emails, messages, and other communications you send to us.
  • Professional Information: Job title, company size, industry, and organizational challenges you share during consultations.

1.2 Automatically Collected Information

When you access our website, we automatically collect certain information through cookies and similar technologies:

  • Device Information: Browser type, operating system, device type, and screen resolution.
  • Usage Data: Pages visited, time spent on pages, click patterns, and navigation paths.
  • Technical Data: IP address, internet service provider, and approximate geographic location.

2. How We Use Your Information

We process your personal data for the following legitimate business purposes:

  • To respond to your inquiries and schedule discovery calls with our consultants.
  • To provide change management consulting services and support.
  • To send you relevant information about our services, industry insights, and organizational transformation best practices.
  • To improve our website functionality, user experience, and service offerings.
  • To analyze website traffic and user behavior for business optimization.
  • To comply with legal obligations and protect our legitimate business interests.

3. Legal Basis for Processing

Under GDPR, we process your personal data based on the following legal grounds:

  • Consent: When you submit your contact information through our forms, you consent to our processing of that data.
  • Contract Performance: Processing necessary to deliver consulting services you have requested.
  • Legitimate Interests: Processing for business purposes such as marketing, analytics, and service improvement, balanced against your privacy rights.
  • Legal Compliance: Processing required to comply with applicable laws and regulations.

4. Data Sharing and Disclosure

We do not sell your personal information to third parties. We may share your data with:

  • Service Providers: Trusted third-party companies that assist with website hosting, email services, and business analytics, bound by confidentiality agreements.
  • Professional Advisors: Lawyers, accountants, and auditors when required for business operations.
  • Legal Authorities: When required by law, court order, or to protect our legal rights.

5. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes for which it was collected:

  • Contact form submissions: 3 years from the date of submission or last interaction.
  • Client engagement records: 7 years after the conclusion of services for legal compliance.
  • Website analytics data: 26 months (Google Analytics standard retention).

6. Your Rights Under GDPR

As a data subject, you have the following rights regarding your personal information:

  • Right of Access: Request a copy of the personal data we hold about you.
  • Right to Rectification: Request correction of inaccurate or incomplete data.
  • Right to Erasure: Request deletion of your personal data ("right to be forgotten").
  • Right to Restrict Processing: Request limitation of how we process your data.
  • Right to Data Portability: Receive your data in a structured, machine-readable format.
  • Right to Object: Object to processing based on legitimate interests or direct marketing.
  • Right to Withdraw Consent: Withdraw previously given consent at any time.

To exercise any of these rights, please contact us at [email protected].

7. Cookies and Tracking Technologies

Our website uses cookies and similar technologies to enhance your browsing experience. We use:

  • Essential Cookies: Required for website functionality and cannot be disabled.
  • Analytics Cookies: Help us understand how visitors interact with our website.
  • Marketing Cookies: Used to deliver relevant advertisements and measure campaign effectiveness.

You can manage cookie preferences through your browser settings. Disabling certain cookies may affect website functionality.

8. International Data Transfers

Your personal data may be transferred to and processed in countries outside the European Economic Area (EEA). When such transfers occur, we ensure appropriate safeguards are in place, including Standard Contractual Clauses approved by the European Commission.

9. Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include encryption, secure servers, access controls, and regular security assessments.

10. Children's Privacy

Our services are intended for business professionals and organizations. We do not knowingly collect personal information from individuals under 18 years of age. If you believe we have collected data from a minor, please contact us immediately.

11. Changes to This Policy

We may update this Privacy Policy periodically to reflect changes in our practices or applicable laws. We will notify you of significant changes by posting the updated policy on our website with a revised "Last updated" date.

12. Contact Us

For questions, concerns, or to exercise your data protection rights, please contact our Data Protection team:

Forteo Consulting s.r.o.
Národní 135/14
110 00 Prague, Czech Republic
Email: [email protected]
Phone: +420 123 456 789

You also have the right to lodge a complaint with the Czech Data Protection Authority (ÚOOÚ) if you believe your rights have been violated.